A Golden Approach to Industry Domination

“The exit strategy for the business should be just as important as the price for entry. Whether it’s a resale, a nest egg that gets passed on to future generations, or other exit options unique to the business model, look at the staying power for a franchise opportunity long past the desired time you plan to stay involved yourself.” – Ken Phipps, Director of Global Franchise Development, Gold’s Gym

Gold'sThis week on Franchise Today co-hosts, Stan Friedman and Paul Segreto welcome as their guest, Ken Phipps, Director of Global Franchise Development for Gold’s Gym. Ken shares his insight on the demand for Gold’s Gym is dominating new domestic and international markets how the results speak volumes not only for franchise owners and master developers but also for 3 million Gold’s Gym members living stronger and healthier lives.

As the #1 full-service fitness franchise in an $84 billion-dollar global fitness industry, Gold’s headed into 2018 on a quest to take its enthusiasm and passion for fitness to millions more, including growth into Europe and China.

Franchise Today airs LIVE Wednesdays at 11AM CDT / 12PM EDT with on-demand access on iTunes, and is sponsored by FRM Solutions and Franchise Foundry.

A Golden Approach to Industry Domination

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FRM Solutions offers “best-in-Class, CRM and document Management software, designed specifically for franchising. FRM empowers real-time business intelligence, communication and collaboration between all members of the franchisor team and prospective as well as existing franchisees.  This enables you to simply and seamlessly track, access and manage all messages to and from prospective and existing franchisees, including text.  Legal and compliance is simplified too, with FRMs document management and even site visits can be digitally facilitated and scored with FRM.  Make today the day you give FRM a look and assure that all of your candidate and franchisee correspondence, including text messages, are being permanently tracked and stored in candidate and franchisee records. FRM even provides state of the art digital experiences for your prospective franchisees, replacing old style, virtual brochures. No long term contracts, multiple upgrades each year at NO ADDITIONAL COST each year, No Excuses, Just Solutions… On the web at FRMSolutions.com.

Franchise Foundry has been bringing emerging brands to market, for more than 30 years.  The Foundry fosters healthy sustainable growth for their clients, the kind that comes from experience… Franchise Foundry provides both coaching and consulting, a hybrid approach, that delivers more effective solutions for both the franchisor’s Corp. Team, as well as for their franchisees. The Franchise Foundry team is rich in practical, hands-on experience and expertise with, General Business Management, Operational and Change Management, Digital Marketing and of course, Franchise Recruitment and Development. Plus, the Foundry team can also assist you with creating roadmaps for potential mergers & acquisitions and provide you with the guidance needed to navigate them.  Learn more about Franchise Foundry, along with an expanding list of clients, at www.franchisefoundry.com.

About Paul Segreto

Entrepreneur, Franchising & Small Business Professional, Top 100 Global Franchise Influencer by SEO Samba 2018, Top 100 Champion Small Business Influencer Awards 2014 & 2015, Popular Blogger & Podcaster
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