Category Archives: Public Relations
Progress is being made and franchising is being recognized more and more by American Express in their Small Business Saturday efforts. Just like many independent small business owners, franchisees have invested their life savings in pursuit of the American Dream. And just like small business owners everywhere, they continue to fight off big box retailers and department stores alike for a slice of every dollars expended by today’s consumer.
Do you believe it’s possible for a franchise brand to consistently deliver positively memorable customer service along the likes of Apple and Amazon.com, just to name a few of the brands that are repeatedly mentioned when discussing exceptional customer service and customer experience? Continue reading