About the Author

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Paul Segreto, CEO at Franchise Foundry is a recognized entrepreneur, franchise & small business professional. His expertise includes startups & turnarounds, strategic planning, business & franchise development, branding, social media and digital marketing with primary focus on restaurants and service-driven businesses.

Honored in 2018 as a Top 100 Global Franchise Influencer by SEO Samba and in both 2014 & 2015 as a Top 100 Champion Small Business Influencer by Small Business Trends and Small Biz Technology, Paul frequently serve as a guest speaker and topic leader for webinars, focus groups, strategy and business development meetings, training sessions and conference panels. In addition, Paul is often called upon to utilize his extensive experience in the development of content for blogs, publications & podcasts for companies & organizations within franchising and small business.

Believing that collaboration is key to providing clients with the best of the best, Paul is heavily involved and active with various strategic partners. He is also Co-founder & Principal at National Franchise Advisors and Founder & Principal at Acceler8Success and Acceler8Success Cafe.

Paul has earned designations as a Certified Franchise Executive (CFE) from the IFA’s Institute of Certified Franchise Executives as well as Certified Franchise Broker (CFB) from the Franchise Brokers Association’s Franchise Training Institute. He founded Franchise Today podcast in 2009 and Franchising & You podcast in 2018.