Tag Archives: social media ROI

True Social Media ROI – Relationship & Community Building

Return-on-Investment is important but too many miss the boat by trying to make social media a line-item on their financials. Continue reading

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Squeezing ROI From Social Media Marketing

Recently, Christopher Petix, President at Clash-Media US wrote an article about the changing world of Digital Marketing and how it would evolve in 2010. The article, The World of Digital Marketing 2.0, touches upon how brands utilizing social media marketing … Continue reading

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Social Media ROI: Is It Worth The Effort?

Many of our readers and clients have asked about quantifying social media results and determining a return on investement. The following article by Julie Keyser-Squires, APR provides a great perspective of the subject along with some suggestions that can be … Continue reading

Posted in Franchising, Social Media/Digital Marketing | Tagged , , , , , , , , , | 2 Comments